Why is it so hard to attract and retain customers? Especially in the digital world, where competition is fierce, this has an immediate impact on the competitive position.
In practice we see that many companies fail to adopt a ‘customer first strategy’. Still, it’s ultimately the customer who decides whether or not to buy your products or services. If you can’t satisfy your customer, your competitor is waiting around the corner…
With Business Service Management (BSM), we respond to this challenge. BSM comprises a set of governance and management practices that help companies improve their service organization to meet, or even exceed, their customers’ expectations. BSM is based on a sound service strategy and underlying service operating model, tailored to the specifics of the company. Introducing BSM requires an agile approach, going through small, iterative improvements rather than launching large, long term and often costly, projects.
If you would like to learn more about BSM, read our brochure here.